A gamification plan that is immersive and deeply integrated into the customer journey.
Delivering value with gamification
A great avenue for integrating your product or services with the community. Awarding digital currency to users or defining badges who are successfully doing some behavior or activity that you desire. This helps members’ stickiness towards your mission, product, or service.
In the current digital age, people are getting bombarded with advertising messages and their attention span has become very fragile. Hence, in a highly competitive arena, keep users engaged via gamification and stay on top of their minds. A gamification plan that works. The more engaged, the more retention and eventually loyalty and lifetime value.
Giving control – It’s about your members
The community is not about your brand, it is about your customers and members. Define the gamification rules, and ensure that the members are getting value and they feel they are in control.
Being Consistent
Online gamification plans should have an ongoing engagement. This ensures that the momentum is not lost and there is always something new for the community members to achieve and get more value.
